It’s been a busy year for us here at Mediaspectrum with the worldwide rollout of our killer CORE platform. Since April, we’ve demonstrated CORE at major industry events in Hong Kong, San Francisco, Miami, and Orlando. We’re racking up those coveted hotel points and frequent flyer miles, but summer vacation will have to wait a little longer. Right now we’re gearing up for our biggest show yet: WAN-IFRA’s 66th World Newspaper Conference in Torino (Turin), Italy, taking place June 9-11.
We’ll be introducing hundreds of executives from top media organizations across the globe to CORE. By aligning 100% of the data and content a company uses to create value, the platform automates thousands of real time transactions and tasks to reduce operating costs by up to 80%, and achieves geometric increases in new revenue from new and existing customers without adding costs. We’ll share success stories from other clients, who have implemented CORE to integrate and manage their complete multi-channel advertising, content and publishing needs and saved MILLIONS of dollars.
CIOs love CORE because it quickly and easily integrates with legacy systems that they’re not ready to completely phase out yet, helping them transform their organization’s IT platforms as gradually or swiftly as they wish. CEOs and CFOs love CORE because it creates value from day one, propelling their companies toward leaner, more profitable quarters.
Mediaspectrum deeply understands the needs of publishing organizations striving to create a seamless experience across print, digital, and mobile channels. By centralizing all advertising and digital commerce, sales and marketing, publishing and communications, and revenue creation initiatives such as loyalty programs, we have helped media companies manage the entire lifecycle of multi-channel advertising campaigns in a highly effective and efficient manner, reducing the costs of running an increasingly complex media business through consolidation and automation. Our ecstatic clients, including Gannett, Trinity Mirror plc, and Publicitas, have realized massive savings while developing and exploiting new revenue opportunities faster than ever before.
And last but not least, we are proud to make our debut at WAN-IFRA’s World Newspaper Congress as a Platinum Sponsor and one of the supporters of the Gala Dinner, to be held June 10th at the breathtaking Royal Venaria Estate just outside of Turin. The palace, which has been designated a UNESCO World Heritage site, is a magnificent example of Baroque architecture surrounded by gardens, stables, fountains. How’s that for a party venue?!
So if you plan to attend the World Newspaper Congress, please be sure to visit us in Booth # 27. We’ll be happy to give you a demonstration of the CORE Platform over an espresso and some biscotti. If your agenda is really packed, just drop us a line so we can schedule a demo at a time that’s most convenient for you. Contact Susie Dougherty via email at sdougherty@mediaspectrum.net.
See you in Torino!