Creating value through a combination of technology, business processes and data.
Nymbus is one of the most exciting new companies in FinTech. They are redefining the financial services world by bundling industry leading banking technology, business processes and data driven marketing automation.
Nymbus was looking for a strategic partner in digital marketing to extend their industry leading banking services to the most valued industry – banking. The holistic solution specializes in data-driven digital marketing campaigns that drive consumers to banking products leveraging media buys across Search Engine Marketing, Programmatic, Social Media, Native Advertising, Video, Websites and more.
Mediaspectrum employs the Nymbus technology platform, Flow, to empower highly effective digital marketing through Robotic Process Automation (RPA). The solution manages workflows, team assignments, deadlines, fulfillment tasks and campaign execution at every phase. Also critical to digital campaigns is detailed reporting across every marketing channel allowing the clients to pinpoint the most effective ad spend to their specific audience and product.
Additionally, users leverage “Pulse”, the Enterprise Collaboration platform built on Flow to communicate in an organized and secure way, eliminating email.
“While there are many organizations in the digital marketing space, only Mediaspectrum brought the right combination of industry knowledge, business process support and reporting capabilities” said David Mitchell, President of Nymbus. “Through this partnership we are able to make the very complex world of digital media look and feel simple and effective for our banking clients. That was the real win.”
“With the rapid growth that Nymbus is experiencing, we are thrilled to partner with them as they take their business to the next level” said Dr. Joerg Richter, President, Mediaspectrum. “Unlike generic digital marketing services, Mediaspectrum leverages RPA technology to provide value specifically targeted to the world’s most valuable markets.”
If you’d like to learn more about how Mediaspectrum leverages the Nymbus Flow platform for the world’s most valuable industries, contact Mediaspectrum today.