Jun 19, 2013 — The Apple Worldwide Developers Conference (WWDC) kicked off last week in San Francisco, to once again educate and inspire its over 5,0000 attendees about all things Apple. With tablet adoption growing at rapid pace – doubling in the U.S. to 34% this past year alone, according to a recent report from Pew Research Center – it’s no wonder innovative, well-powered apps and how to create them was an especially popular theme this year.
Included on display at WWDC was a lineup of 100 iPads, showcasing the world’s most popular apps based on live user downloads. 5 KOLESO, Russia’s popular car magazine, was featured on screens – demonstrating an impressive iPad design that has helped generate one of the top downloaded apps in iTunes.
SPN Publishing went live with 5 KOLESO earlier last year, selecting Mediaspectrum Adrenalin to power the effort. Realizing near instant success, SPN was quickly encouraged to expand its mobile revenue opportunity with additional app productions (also built on Adrenalin) for Russia’s Rolling Stone and Autopark, with even more apps now underway.
Mediaspectrum Adrenalin is the only 100% full service mobile platform. We design it, host it, submit it to the various app stores and manage the reporting. The Adrenalin App platform is perfect for all types of apps. Everything from sales enablement, publications, user guides, marketing materials, hospitality, events and more.
Adrenalin also features a powerful advertising engine for those looking to integrate advertising with their mobile programs. Ads can be served both online and offline, including extensive reporting to track both advertising and editorial performance. With its unique ability to capture mountains of deep data across every mobile channel, device or app, Adrenalin allows executives to perform predictive analysis and capture trends across their user base and enterprise.