![[Study] 3 Things News Media Executives Must Focus On in 2016 and Beyond](https://mediaspectrum.net/wp-content/uploads/2016/03/news-media-executives.png)
by MSadmin | Mar 31, 2016 | Blog
In the past seven years, the news media landscape has seen enormous changes. According to a new report from the International News Media Association (INMA), the industry is struggling with three major disruptions: A rapid, massive increase in data. The amount of...
by MSadmin | Mar 14, 2016 | Blog
From social media to Google, more Americans are getting their political news online. According to Pew Research Center, Facebook is now the #1 source of political news for Millennials. Meanwhile, almost 50% of web-using adults have gotten political news on Facebook...
by MSadmin | Feb 26, 2016 | Blog
Online news sites … social media … blogs … Today’s consumers have more ways than ever to get their information. And online sources pump out news at a lightening-fast pace that print publications struggle to keep up. With so many consumers getting their news on-the-go,...
![In Ad Ops, Complexity Is a Bigger Threat Than Your Competitors [Study]](https://mediaspectrum.net/wp-content/uploads/2016/02/ad-ops-complexities-1.png)
by MSadmin | Feb 3, 2016 | Blog
Mobile … social … video … print … web … broadcast … With so many channels, it’s getting harder to get the right ad in front of the right customer at the right time. When you start to see success in one area, something comes along and throws a wrench in your...
by MSadmin | Jan 6, 2016 | Blog
Today’s media companies face challenges in readerships, circulation and advertising revenue. To stay competitive in these changing times, Gannett is undergoing a massive sales workflow centralization project. The project has helped the media giant book business at a...
