by MSadmin | Jan 6, 2016 | Blog
Today’s media companies face challenges in readerships, circulation and advertising revenue. To stay competitive in these changing times, Gannett is undergoing a massive sales workflow centralization project. The project has helped the media giant book business at a...
by MSadmin | Dec 9, 2015 | Blog
The world’s fascination with information and the “need to know” inspired the birth of the publishing industry and remains at the heart of it today. That part hasn’t changed, but just about everything else from the type of news and information we want, to when,...
by MSadmin | Nov 17, 2015 | Blog
While ad blocking is really nothing new, Apple’s decision to allow it as part of the company’s recent iOS9 release has brought the issue front and center, sending the digital advertising industry into a frenzy of epic proportions. While publishers, advertisers and...
by MSadmin | Oct 22, 2015 | Blog
With approximately 2.7 billion people worldwide reading newspapers in print and more than 770 million on digital desktop platforms, it’s clear that news products remain in high demand. In fact, for the first time this century, global newspaper circulation revenues are...
by MSadmin | Sep 25, 2015 | Blog
When it comes to traveling the information highway in the UK, one thing is clear — it’s time to go mobile or go home. This, according to the 2015 Ofcom Communications Market Report, was one of the many findings related to the digital habits of consumers in the...
by MSadmin | Sep 3, 2015 | Blog
When it comes to helping customers succeed, a shot of adrenaline can sometimes come in handy. That was exactly the case this week as Mediaspectrum’s Adrenalin mobile delivery platform helped achieve record-breaking success for customers, DMG Media...