by MSadmin | Mar 4, 2015 | Blog
Data from cookies is not enough. We recently discussed the disadvantages of silos, and as marketing campaigns gear up in 2015, the increasing trend of cross-device targeting offers yet another reason to be able to effectively integrate data for a competitive...
by MSadmin | Mar 3, 2015 | Advertising, Press Releases, Publishing
Solution Integrates Order Entry and Workflow Solutions for Local Advertisers; Handles SEO, SEM, PPC, Social, Email and Website Development Miami Beach, Fla. – March 3, 2015 – Mediaspectrum, Inc.® today announced the latest extension of its CORE platform, now...
by MSadmin | Feb 20, 2015 | Blog
From March 1st -4th in Sonoma, CA, we’ll be participating as sponsors at the AdMonsters Publisher Forum. If you are unfamiliar with them, AdMonsters is the global leader in strategic insight on the future of digital media and advertising technology. The upcoming...
by MSadmin | Jan 15, 2015 | Advertising, Customers, Press Releases, Publishing
Project Will Replace Legacy Ad Order Entry with Cloud-based Platform Across the Community Media Division Miami Beach, FL – January 15, 2015 – Mediaspectrum, Inc.® is pleased to announce the selection of the Mediaspectrum advertising platform by Glacier Media...
by MSadmin | Dec 30, 2014 | Blog
Get ready for growth in 2015 with value-added services This holiday season, mobile devices have had a serious impact on sales. “For the first time ever, smartphones and tablets accounted for the majority of all online traffic on Thanksgiving Day, according to data...